Digital & Influence
Via
digiday.com
Digiday+ Research: Agencies punt budget growth expectations to 2027 — while AI worries intensify
Agencies’ top concerns this year are client spending and the effects of AI, according to a Digiday+ Research survey conducted in the fourth quarter of 2025 among 62 agency professionals.
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Original source: digiday.com
Topic Cluster
Influence Marketing
Influencer deals, brand partnerships, ROI metrics, and the future of digital influence.
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