Digital & Influence Via  digiday.com

AI boosts discovery but reviews still seal the deal, new research shows

ChatGPT is where 16% of shoppers start looking for products. However, only 9% go there to actually buy something.


Read Full Article → Original source: digiday.com
Topic Cluster
Influence Marketing

Influencer deals, brand partnerships, ROI metrics, and the future of digital influence.

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